Kara Redoutey, MBA
What are the barriers to doing this?
You know you have heard some of these statements before if you have ever encountered an annual employee giving campaign at a nonprofit organization.
- They pay me. Why should I give it back to them?
- I can’t give enough to make a difference. Why should I even bother?
- Why have an employee giving campaign? Why don’t I just give on my own if I want to?
- My donation may not benefit my department or unit. What’s in it for me?
These barriers are all understandable, and the development team can relate to each of these perspectives. We also have a response to each of them as well.
What is the case for doing it anyway?
- If you feel compelled to give to an organization, it is usually because you support the mission and what they’re all about. Giving to the SOMC Development Foundation helps to further the mission of SOMC – to make a difference – by finding ways to improve the health and wellness of our community. Employees, more than anyone, know and support the mission of their organizations every day. They are a vital part of it. Employees know the difference that their organization is making in their communities. It makes sense that employees are the biggest advocates for organizations.
- Every dollar counts. We can’t say that enough. We have seen firsthand how the smallest donations add up to the largest amounts, and ultimately make the biggest difference in the community.
- We want to show you what you can do as a collective group. It speaks to the point made earlier. One person may only be able to do so much, but together, we can do more than we ever dreamed. That’s why an annual employee giving campaign is so important.
- Giving back can be an extremely fulfilling and personal act. When you are giving back to a nonprofit organization, you are supporting their mission. For SOMC specifically, you are supporting the health and wellness of the community and creating a sustainable healthcare environment for future generations. If that isn’t enough, there may be tax benefits available to you for making charitable donations.
How can you help?
- Be objective. When thoughts like the barriers mentioned above enter your mind, remember and re-evaluate why you are choosing to give to the organization.
- Speak up. If you hear someone else making these statements, share what you know. Share what the organization did last year with the employee giving donations. SOMC was able to provide the newborn nursery with new equipment thanks, in part, to our amazing employees who contributed to the campaign.
- Ask questions. If you have questions about the employee giving campaign or the mission, please ask. It is better to ask questions than to make assumptions.
Do you have any questions about employee giving?